22 Year Old CEO Disrupts the Creator Economy with Decentralized Music Marketing Platform

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CEO & Founder of Artist Republik: Nick Cianfaglione

June 16, 2021 - The ability to achieve success independent of a gatekeeper is more likely than ever before. For the first time in history, a massive number of music creators from across the globe are ditching traditional means of growth because they have realized that they no longer need a record label or a management firm to reach the audience that they want. This is how the creator economy is born as we see small business Founders and CEOs like Nick Cianfaglione ready to take on the $88B record label industry. Breaking the mold in 2020 with the debut of his pioneering indie music marketplace Artist Republik, Nick saw a void and filled it by offering artists the tools that they need to empower their skillsets. By introducing a decentralized marketing platform where artists can access a variety of industry tools, they have widened the opportunity funnel by equipping the creator economy with the means necessary for launching and maintaining a profitable career in music. Returning career control and power back to the people (in this case, the artists) encapsulates their use of the word ‘Republic’ or in this case ‘Republik’. By equalizing the playing field, they are helping to democratize the music industry, upholding their own position within the creator economy. It’s 85k+ user base now has access to everything from music distribution to blog promotion, mixing and mastering services, a soundstore for beats and so much more.

Over the past year, Artist Republik has generated interest from major industry players like independent rapper Hopsin (see Forbes article here) as well as top investors David Beirne (founding general partner of Benchmark Capital, known for lead stakes in eBay, Twitter, Instagram, Open Table, etc) and respected pro-sports and Hollywood wealth advisor Humble Lukanga (see NY Times here). Perhaps one of the most unconventional elements to Artist Republik’s story is the fact that Nick himself is a college dropout. Having only attended Rhode Island’s Bryant University for three years, Nick’s passion for helping artists to achieve their dreams took precedence over his desire to finish school. Seamlessly aligned with his company’s mission, Nick decided to launch his pursuits independent of the university gatekeepers. “When working in the industry through live shows and marketing, I realized that there were dozens of problems that needed to be fixed but the only way to fix them was to create an entirely new way to manage the music industry. That's where Artist Republik came in.” - Nick Cianfaglione

Nick’s 7+ years of entertainment industry experience brings a diversified perspective to the table which includes artist management, event management, marketing, cyber security and legal compliance. Being an early adopter of the entrepreneurship mentality, Nick launched several small entrepreneurial ventures throughout middle school and high school. After the loss of his father, he was introduced to the inner workings of the music industry while initiating a charity concert series to raise money for cancer. The series entitled ‘Club For Cancer’ was the catalyst to his prior firm Northeastern Entertainment Solutions, which hosted local, regional and national artists in over fifty different venues across the country. As a student of Rhode Island’s Bryant University, Nick found success in college by launching NES360, a leading fan base growth and marketing company. His experience with NES360 introduced him to working with over 500 clients worldwide; interviews with these artists brought the problematic workings of the music industry to light. As a solution, he launched Artist Republik in 2018 and has assured a series of big developments for the company in 2020 and beyond.

Nick Cianfaglione has proven himself to be one of the most innovative young entrepreneurs in the industry. With high praises, in Forbes, Billboard, Pollstar, Digital Music News, CrunchBase, From Founder to CEO and so much more - it’s clear that the Artist Republik platform is solidifying itself as an industry staple for the future of music tech. Advancement in technology has generated an entire generation of newfound economic and creative empowerment. There has been a rise in an enhanced ability for creators to reach new listeners, viewers and amass fan bases without the help of traditional methods. With this comes a new kind of tech: the backend management system. When people realized that anyone could ‘day trade’ stocks, Robinhood became the norm. So when creators become empowered through platforms like Spotify, TikTok and Twitch, backend disruptive platforms like Artist Republik became the norm for musicians.

Now, as Artist Republik begins to soar to unprecedented heights, Nick is ready to face down the industry giants before him. With a record label industry valued at more than $88bn, it’s not a matter of if the independent world will begin to take over, but when. Artist Republik is poised to leave an indelible mark on a rapidly shifting industry that favors the independent artist over the record label system. Independent’s have been waiting in the wings for too long, now is their chance to show the world who’s really in charge.

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Marilyn Reles

Present PR

marilyn@presentpr.biz // (920) 698-7181